Jazz up your book promotion with these jazzin' June holidays

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It’s time to have a little fun with your book promotion, isn’t it?

In addition to several literary holidays, June brings a fun selection of quirky, off-beat occasions you can use to call attention to your book online.

Some opportunities on the June calendar will jump right out at you like a grasshopper in new field grass. You might have to look a little harder for others.

Whether your opportunities are obvious or harder to see, looking for them and linking them to your book can be a nice change from what you’ve been dealing with in recent weeks.

How to take advantage of jazzin’ June holidays

Not sure how to go about pairing your book with any of these fun holidays below? Here are a few examples to get you started.

June 2 is National Bubba Day, an occasion you can take advantage of if your book is about best friends, or if you’d like to blog about your bubba and what that person means to you. It’s a perfect match for an early readers book that releases June 1, The Adventures of Bubba Jones.

I can see Kris Bordesa using June 10, Herbs and Spices Day, to call attention to her popular new book, Attainable Sustainable: The Lost Art of Self-Reliant Living (I just love that cover!).

What about International Panic Day on June 18? There’s nothing like a heart-stopping thriller to generate a little reader panic. It’s also an opportunity for the author of a book on anxiety, including the memoir Little Panic: Dispatches from an Anxious Life.

After you matched your book with the right occasions, create and schedule blog posts, tip sheets, or social media images.

Which can you add to your book promotion calendar?

Here’s a partial list of the quirky June holidays you can add to next month’s book promotion calendar. Get the full list on the Holiday Insights site.