wordpress-seo
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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /srv/users/sandra/apps/sandra/public/wp-includes/functions.php on line 6114Are you an author with too many Facebook friends?<\/p>\n
Are you worried that your social network is\u00a0so big\u00a0<\/em>that your\u00a0platform\u00a0<\/a>might be getting out of control?<\/p>\n Maybe you\u2019re concerned that fame will ruin you if all of your Facebook friends buy one of your books.<\/p>\n Help is here. I\u2019ve got\u00a0nine\u00a0timely tips designed to help you get rid of a large percentage of those pesky online connections. (You can thank me later.)<\/p>\n Here\u2019s the type of message that sends me looking for the \u201cunfriend\u201d option. I\u2019ll bet it will work for you, too.<\/p>\n \u201cThanks for accepting my friend request! I know you\u2019ll like my book,\u00a0The Obnoxious Author\u2019s Guide to Success! You can buy it here: amazon.com\/toagts.\u201d<\/em><\/p>\n Nothing says \u201cIt\u2019s your day!\u201d like \u201cHappy birthday! Here\u2019s a link to my book on Amazon!\u201d<\/em><\/p>\n Why don\u2019t more authors do this? It\u2019s a surefire way to get unfriended.<\/p>\n People might tell you that they\u2019re on Facebook to connect with\u00a0people<\/em>, but we know that they\u2019re there to connect with\u00a0book covers<\/em>, right?<\/p>\n (Besides, if you use your book cover as your profile pic, that Ryan-Gosling-look-alike-ex-boyfriend-from-college who\u2019s been trying to track you down ever since he heard you were single again won\u2019t know that it\u2019s you!)<\/p>\n Make certain to include a purchase URL with your off-topic comment. People like to be reminded to buy your book.<\/p>\n Here\u2019s one that I really like. Feel free to personalize it for your use:<\/p>\n \u201cHelp my book become an Amazon bestseller! Buy it on Amazon today between 2:35 a.m. and 2:43 a.m. It\u2019s really important that you buy it then!\u201d\u00a0<\/em><\/p>\n Remember: People appreciate being reminded to buy your book. You cannot remind them too much.<\/p>\n Everybody knows it\u2019s a page for a book, and they know that books can\u2019t type. They don’t expect to have a conversation with a book — they just want to offer observations when they comment.<\/p>\n Isn’t it funny when people think you’ve sent them a personal message, only to discover that it’s a promotional messages about your book? (LOL!) This works especially well when the person you\u2019re messaging doesn’t read the type of books you write.<\/p>\n Let\u2019s be clear. When you share links to useful material on websites, blogs, etc., you start to look like you know something about your book\u2019s topic.<\/p>\n Then people start asking you questions because they think you might be, well, an expert or something!<\/p>\n You can\u2019t always be answering questions, right?\u00a0You\u2019ve got a book to promote and that takes time!<\/p>\n What is up with that<\/em>? It\u2019s not like they don\u2019t know about it! At least 90 percent of your Facebook posts have been about your book!<\/p>\n With friends like that, who needs enemies?<\/p>\n I’ve seen all of this in action. None of it is fiction.<\/p>\n Perhaps that’s because many authors are challenged to find the right balance on Facebook and other social media platforms. They’re encouraged to promote their books online, but they don’t have a sense of how much is too much or what’s not enough.<\/p>\n Best practice is to make 80 percent of your content helpful, useful, or personal, and just 20 percent promotional. When you do that, your connections will welcome the occasional marketing message, and might even share it on your behalf.<\/p>\n As for me, I have transitioned out of using my profile for Facebook to keeping nearly all of my book marketing tips and advice off my profile and only on my page and book marketing group. For a steady stream of helpful information, please like my page<\/a> and join my group<\/a>.<\/p>\n I\u2019m sure you can offer advice, too. What\u2019s your best tip for getting unfriended on Facebook?<\/em><\/p>\n (Editor\u2019s note: This article was first published in April 2012. It has been updated and expanded.)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" <\/a><\/p>\n Are you an author with too many Facebook friends?<\/p>\n1. Write something promotional on your new friend\u2019s timeline immediately after you connect.<\/h2>\n
2. Include a plug for your book when you offer birthday wishes.<\/h2>\n
3. Use your book cover as your personal profile photo.<\/h2>\n
4. Hijack discussions with random references to your book.<\/h2>\n
5. Make certain that the majority of your status updates are overtly promotional.<\/h2>\n
6. Ignore comments on your book\u2019s page.<\/h2>\n
7. Use Messenger only for book marketing messages.<\/h2>\n
8. Avoid sharing helpful information related to your book\u2019s topic on your profile, book page, or in relevant groups.<\/h2>\n
9. When someone acknowledges that they haven\u2019t bought your book, attack them.<\/h2>\n
\nThe 80\/20 rule<\/h2>\n