By Susan Daffron<\/strong><\/p>\n

When it comes to marketing your book, much has been written about the importance of book cover design. Great covers sell books. An ugly or unreadable book cover design is a huge hurdle that even a fantastic book often can’t overcome. (If no one is willing to pick up the book, they’ll never find out the goodness that might lurk within!)<\/p>\n

Good book covers have three things in common. They:<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[20,11],"tags":[92,93,94,95],"class_list":["post-2039","post","type-post","status-publish","format-standard","hentry","category-news","category-tactics","tag-book-cover-design","tag-book-covers","tag-spoc","tag-susan-daffron"],"yoast_head":"\n