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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /srv/users/sandra/apps/sandra/public/wp-includes/functions.php on line 6114“Ambassador of Goodwill” Michael Thomas Sunnarborg, one of my June 2012 book publicity e-course students, has been very smart about soliciting testimonials for and reader reviews of his newest book, so I asked him to share some tips here. The\u00a0author of <\/em>21 Days to Better Balance<\/a> and <\/em>21 Steps to Better Relationships<\/a>,\u00a0<\/em>both part of a series of books, workshops, and presentations designed to help people find better balance and happiness in their lives, Michael is a also a popular speaker and wellness coach. Learn more at his website<\/a>.\u00a0\u00a0<\/em><\/p>\n By Michael Thomas Sunnarborg<\/strong><\/p>\n Solid testimonials and book reviews are critical components in the book writing and self-publishing business. Promoting your book takes effort. But some of the load can be eased by tapping your resources and collaborating with your network\u2014specifically those people who understand and support your vision. These people will be your best advertisers.<\/p>\n I recently released 21 Steps to Better Relationships<\/em><\/a>\u2014the second book in a series designed to help people find better balance and happiness in their lives, relationships, and career. As part of the final publishing process, I began sending out copies of my final edited manuscript requesting quotes from those people who understood my vision, and who I knew would be happy to provide a testimonial for my book.<\/p>\n Once I received their testimonials, I edited their words for length and content\u2014making sure I sent them their edited testimonial for final approval\u2014and voil\u00e1! My testimonials were ready to add to the back cover and the book web site.<\/p>\n Being a creative thinker, my next question became, “How can I leverage those valuable testimonials as reader reviews on Amazon?” So I came up a the following process for getting book reviews quickly on Amazon, Goodreads, or any other site that allows public book reviews.<\/p>\n First, use the following steps to\u00a0create an e-mail requesting their help:<\/p>\n Then send this e-mail to each person who provided you a testimonial, editing content as needed.<\/p>\n Thanking them for being a part of your publishing vision, asking for what you want, and making it as easy as possible<\/em> for them to support you (i.e., adding links and a copy of their own words), increases your chances of getting an excellent book review. You can also use a similar process for reader reviews from new people\u2014even adding a “sample quote” to give them direction. Never be afraid to ask for what you want!<\/p>\n What other advice would you offer authors looking to generate more reader reviews online?<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" “Ambassador of Goodwill” Michael Thomas Sunnarborg, one of my June 2012 book publicity e-course students, has been very smart about soliciting testimonials for and reader reviews of his newest book, so I asked him to share some tips here. The author of <\/em>21 Days to Better Balance<\/a> and <\/em>21 Steps to Better Relationships<\/a>, <\/em>both part of a series of books, workshops, and presentations designed to help people find better balance and happiness in their lives, Michael is a also a popular speaker and wellness coach. Learn more at his website<\/a>. <\/em><\/p>\n By Michael Thomas Sunnarborg<\/strong><\/p>\n Solid testimonials and book reviews are critical components in the book writing and self-publishing business. Promoting your book takes effort. But some of the load can be eased by tapping your resources and collaborating with your network\u2014specifically those people who understand and support your vision. These people will be your best advertisers.<\/p>\n","protected":false},"author":4,"featured_media":20356,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[49,11],"tags":[198,83],"class_list":["post-3096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guest-columns","category-tactics","tag-michael-thomas-sunnarborg","tag-reader-reviews"],"yoast_head":"\nGet reader reviews fast<\/h2>\n
“How can I leverage those valuable testimonials . . . ?”<\/h2>\n
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Get reader reviews fast<\/h3>\n