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{"id":3315,"date":"2020-06-10T08:00:26","date_gmt":"2020-06-10T12:00:26","guid":{"rendered":"http:\/\/buildbookbuzz.com\/?p=3315"},"modified":"2023-12-07T21:35:08","modified_gmt":"2023-12-07T21:35:08","slug":"how-to-pitch-radio-and-become-a-talk-show-guest","status":"publish","type":"post","link":"https:\/\/sandra.oddjar.com\/how-to-pitch-radio-and-become-a-talk-show-guest\/","title":{"rendered":"How to pitch radio and become a talk show guest"},"content":{"rendered":"

Looking for a way to reach most Americans with your book’s message? Consider radio publicity.<\/p>\n

According to Nielsen Media Research, 89 percent of Americans age 12 or older — <\/span>nine out of 10 — listen to radio in a given week<\/a>. Radio reaches 94 percent of adults in the 35 to 49 age group — only slightly more than those ages 18 to 34 and 50 plus. Even better, news\/talk radio is the second most popular format.<\/p>\n

There\u2019s no question that radio is a tremendous publicity vehicle for authors with something to say.<\/p>\n

Add the growth in podcasting to the mix and you’ll have many interview opportunities.<\/p>\n

Where to find the stations and shows<\/h2>\n

Don’t wait for them to discover you and your book, though. Pitch radio shows and offer yourself as a guest.<\/p>\n

Start by signing up at RadioGuestList.com<\/a>, a service that connects talk show hosts with guests.<\/p>\n

In addition, if you have more money than time, purchase a radio station database from radio publicity guru Alex Carroll<\/a>\u00a0(that’s an affiliate link) or Gordon’s Radio List<\/a> that you can use repeatedly.<\/p>\n

If you have more time than money:<\/p>\n