By Laura Laing<\/strong><\/p>\n

Sometimes social media can feel like a shot in the dark. Is anyone listening? Are status updates and tweets helping with book sales? Tracking your promotional statistics and book sales can help you uncover a brilliant social media plan\u2014by determining what\u2019s working and what\u2019s not.<\/p>\n

And spreadsheets are the perfect medium. Here\u2019s how you can harness the power of spreadsheets to wrangle your social media book promotion plan.<\/p>\n","protected":false},"author":3,"featured_media":20232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[49,12],"tags":[99,422,423,424],"class_list":["post-5630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guest-columns","category-tools","tag-laura-laing","tag-math-for-writers","tag-social-media-data-tracking","tag-spreadsheet"],"yoast_head":"\n