{"id":6229,"date":"2014-08-19T21:06:36","date_gmt":"2014-08-19T21:06:36","guid":{"rendered":"http:\/\/buildbookbuzz.com\/?p=6229"},"modified":"2023-12-07T21:37:54","modified_gmt":"2023-12-07T21:37:54","slug":"use-book-blurbs-to-build-buzz","status":"publish","type":"post","link":"https:\/\/sandra.oddjar.com\/use-book-blurbs-to-build-buzz\/","title":{"rendered":"Use book blurbs to build buzz"},"content":{"rendered":"

During a recent free teleseminar<\/a> on how to get the book blurbs of your dreams, we did some collective brainstorming on how to build excitement for your book’s release\u00a0by sharing these pre-publication endorsements and testimonials with social networks.<\/p>\n

One of the best ways to do this is with images. (Yes, that’s an image of my dream book blurb on the right. It’s a corner of the cover for the first book I wrote, WHY CAN’T A MAN BE MORE LIKE A WOMAN?<\/em>)<\/p>\n

Images\u00a0built around book endorsements combine two things that get liked and shared the most on social networks:<\/p>\n

    \n
  1. Images<\/li>\n
  2. Quotations<\/li>\n<\/ol>\n

    When you overlay a pre-publication book blurb — also known as an endorsement or testimonial — on a photo or an illustrated backdrop, you generate an attention-getting image you can\u00a0post on Facebook, Twitter, Instagram, Pinterest, LinkedIn, and elsewhere.<\/p>\n

    Because this presentation of your dream book blurb is visual, it will attract more attention and generate more interaction with you and your connections.<\/p>\n

    Tips for creating images with blurbs<\/h2>\n

    During the teleseminar, we\u00a0spent some time talking about two options for creating them — PicMonkey and InstaQuote — but there are many more. Get specifics on how to use these and other options from\u00a0an earlier blog post, “How to create shareable images with quotes<\/a>.”<\/p>\n

    Here’s one I’ve created in the InstaQuote app with a pre-publication blurb for Get Your Book in the News: How to Write a Press Release That Announces Your Book<\/em><\/a>; the blurb is one of several showcased\u00a0on the book’s sales page:<\/p>\n

    \"book<\/a><\/p>\n

    It took me less than two minutes to create. I spent more time\u00a0playing with different fonts than I did anything else; if you’re more decisive, you’ll be able to do this in under 60 seconds.<\/p>\n

    Share your image!<\/h2>\n

    Explore the options you can use to create your image on the how-to blog post<\/a> mentioned above, then let it work hard for you by following these steps to share your blurb\/image combo:<\/p>\n