If you’re\u00a0shy, for example, you don’t\u00a0need to master public speaking simply because it’s a good way to reach your\u00a0audience.\u00a0Guest blogging might be a better option for you, especially if you love to write.<\/p>\n

If you “don’t get” Twitter, don’t use Twitter. It’s that simple. Even if you figure it out, if you don’t like it, using it will be a chore, not a pleasure.<\/p>\n

But what would<\/em> be a pleasure? And could that tactic help you reach the right people? If so, learn how to do that one thing better than anyone else.<\/p>\n