{"id":8484,"date":"2023-03-08T07:00:53","date_gmt":"2023-03-08T13:00:53","guid":{"rendered":"http:\/\/buildbookbuzz.com\/?p=8484"},"modified":"2023-12-07T21:33:43","modified_gmt":"2023-12-07T21:33:43","slug":"formula-for-more-book-sales","status":"publish","type":"post","link":"https:\/\/sandra.oddjar.com\/formula-for-more-book-sales\/","title":{"rendered":"The powerful and effective formula for more book sales"},"content":{"rendered":"
The formula for more book sales is simple. And, you don't need to be a mathematician or chemist to apply it to your book. Get it here and sell more books.<\/em><\/pre>\n
I don\u2019t know many authors who are 100% satisfied with the number of books they sell.<\/p>\n
In most cases, it’s because they don’t know the simple formula for more book sales<\/p>\n
When you understand the formula and put it to work, you’ll hit your sales goals sooner because you’ll be reaching the right people where they are with the right messages.<\/p>\n
You’ll be wasting less time and become far more effective with your marketing.<\/p>\n
Your audience isn’t “everybody”<\/h2>\n
The formula for more book sales starts with understanding that the audience for your book isn’t “everybody.”<\/p>\n
There are few books available that appeal to all readers. A how-to book on healthy eating probably should<\/em> appeal to “everyone,” but doesn’t. And how many 15-year-old boys do you know reading hen lit?<\/p>\n
It’s super important to determine the small subset of “everybody” that will want to read your book. While it’s counterintuitive, fact is, the smaller your audience, the more successful you’ll be.<\/p>\n
That’s because of how the formula for more book sales works.<\/p>\n
Formula for more book sales<\/h2>\n
Here’s your formula for more book sales:<\/p>\n
Narrow target audience + discoverability = book sales<\/strong><\/h3>\n
\"formula<\/a><\/p>\n
Why does it work this way? It starts with really, truly knowing who will buy your book<\/a>.<\/p>\n
Narrow target audience<\/h2>\n
Success starts with a narrow target audience. I realize that sounds limiting. You’re probably thinking that if your audience is smaller, you\u2019ll sell fewer copies than if the audience is \u201ceverybody,\u201d right?<\/p>\n
Nope.<\/em><\/p>\n
This idea of “less is more” really does make sense when you think about it.<\/p>\n
If you wrote a handbook on accounting for small businesses, would you try to sell it to \u201ceverybody,\u201d or would you focus your marketing efforts on small business owners with no in-house accounting staff?<\/p>\n
Of course you\u2019d focus on the people who are most likely to buy it \u2013 small business owners without that capability in-house. Welders, human resource executives, or engineers who aren\u2019t self-employed don’t need or want it, so why waste your time trying to get your book in front of them?<\/p>\n
Some books appeal to more people than others do. Still, even when you dig into a popular category like thrillers, you’ll be able to narrow down your audience.<\/strong> Some thriller readers want domestic stories. Others don’t like graphic violence. Still others prefer political <\/span>thrillers.<\/p>\n
The more specific<\/em> you can get about your audience, the more likely you are to sell more books because you’ll be going after only the right people. It keeps you from wasting your time while it helps you make the right marketing decisions.<\/p>\n
[novashare_tweet tweet=”The more specific you can get about your audience, the more likely you are to sell more books because you’ll be going after only the right people.” hide_hashtags=”true”]<\/p>\n
Narrow target audience specifics<\/h2>\n
To get your book discovered, you want to know your specific target audience\u2019s:<\/p>\n