Persistence — and a little creativity — go a long way with book promotion.<\/p>\n

One way to add some creativity to your book promotion\u00a0is to link your book to seasonal activities, events, or holidays. “Back to school” is an obvious occasion for this time of the year, but there are lots of others coming up next month, too.<\/p>\n

Can you link your book to any of these fun or quirky September\u00a0holidays and special occasions? If you can, you\u2019ve got a promotional hook that you can run with.<\/p>\n

Write a blog post, pitch a story idea, send a press release, create an image to share on your Facebook page or Twitter. \u00a0Imagine all you can do with this! You just need a credible connection to the “holiday” of your choice.<\/p>\n

September’s book promotion occasions<\/h3>\n

Here are just a few of the fun offerings at Holiday Insights<\/a>, where you’ll find a longer\u00a0list\u00a0that might offer an even better\u00a0fit for your book in September.<\/p>\n

And . . . note that three special days\u00a0below have a connection to books! What author can’t make the most of “Read a Book Day?”<\/p>\n

Click through on each link for the details.<\/p>\n

\n
• September 2\u00a0International Bacon Day<\/a><\/li>\n
• September 5\u00a0Be Late for Something Day<\/a><\/li>\n
• September 5\u00a0Cheese Pizza Day<\/a><\/li>\n
• September 6\u00a0Fight Procrastination Day<\/a><\/li>\n
• September 6\u00a0Read a Book Day<\/a><\/li>\n
• September 8\u00a0International Literacy Day<\/a><\/li>\n
• September 9\u00a0Teddy Bear Day<\/a><\/li>\n
• September 10\u00a0Sewing Machine Day<\/a><\/li>\n
• September 11\u00a0Make Your Bed Day<\/a><\/li>\n
• September 13\u00a0Defy Superstition Day<\/a><\/li>\n
• September 13\u00a0Fortune Cookie Day<\/a><\/li>\n
• September 13\u00a0Positive Thinking Day<\/a><\/li>\n
• September 16\u00a0Step Family Day<\/a><\/li>\n
• September 18\u00a0National Women’s Friendship Day<\/a><\/li>\n
• September 18\u00a0Wife Appreciation Day<\/a><\/li>\n
• September 19\u00a0International Talk Like A Pirate Day<\/a><\/li>\n
• September 25\u00a0National Comic Book Day<\/a><\/li>\n
• September 28\u00a0National Good Neighbor Day<\/a><\/li>\n
• September 29\u00a0Confucius Day<\/a><\/li>\n<\/ul>\n

  Naturally, not every author will find a good fit on September’s list of occasions, but you can look ahead to October and November<\/a> for more inspiration.<\/p>\n

  Have you ever used this tactic to promote your book? Let us know in a comment.\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

  <\/a><\/p>\n

  Persistence — and a little creativity — go a long way with book promotion.<\/p>\n

  One way to add some creativity to your book promotion\u00a0is to link your book to seasonal activities, events, or holidays. “Back to school” is an obvious occasion for this time of the year, but there are lots of others coming up next month, too.<\/p>\n

  Can you link your book to any of these fun or quirky September\u00a0holidays and special occasions? If you can, you\u2019ve got a promotional hook that you can run with.<\/p>\n","protected":false},"author":4,"featured_media":20002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[145,20,11],"tags":[35,753,754,755],"class_list":["post-8616","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-current-events","category-news","category-tactics","tag-book-promotion","tag-holiday-insights","tag-quirky-holidays","tag-special-occasions"],"yoast_head":"\n