{"id":8905,"date":"2016-11-09T08:00:35","date_gmt":"2016-11-09T12:00:35","guid":{"rendered":"https:\/\/buildbookbuzz.com\/?p=8905"},"modified":"2023-12-07T21:36:58","modified_gmt":"2023-12-07T21:36:58","slug":"get-your-indie-book-into-stores","status":"publish","type":"post","link":"https:\/\/sandra.oddjar.com\/get-your-indie-book-into-stores\/","title":{"rendered":"How to get your indie book into stores"},"content":{"rendered":"

Think you can’t get your indie book into stores?<\/p>\n

Several gift shops in national parks, nature reserves, information centers, and tourist destinations plus a popular\u00a0independent bookstore sell Australian indie author Sandra Bennett’s children’s books.<\/p>\n

And she’s the one who made it happen.<\/p>\n

Sandra, the author of two picture books and two chapter books, is proof that once you know the rules of the game<\/a>, you can get your book into\u00a0independent gift shops and bookstores.<\/p>\n

Before making\u00a0store sales a priority, most of the Aussie author’s book sales were coming from her website, word of mouth marketing, and school visits. Now, Sandra’s\u00a0selling out at stores and getting repeat orders from the retailers, who enjoy providing an indie product that customers love.<\/p>\n

How\u00a0Sandra got her indie book into stores<\/h3>\n

What’s her secret?<\/p>\n

It starts with a quality product. Then she’s selective about the stores she offers her books to.<\/p>\n

“My advice is to think about your particular niche and research places where you think your books will be a good fit,” Sandra says. “I have walked into some gift shops thinking they would be ideal, then looked around to see what they are selling and decided not even to ask. I could see they would not be interested in carrying them as there are\u00a0either no other children’s books in the store or books only specifically targeted to a particular region.”<\/p>\n

But she’s got one more important tip, too: “Never give up. You will be surprised by who will say yes, particularly if your books are good quality. The manager at one tourist destination said my books ‘sell themselves,’ \u00a0” she says.<\/p>\n

Want\u00a0to get your indie book into stores?<\/h3>\n

If you’d like to enjoy Bennett’s success in Australia — if you’d like to see your books on shelves in independent bookstores and gift shops — then you’ll be interested in the video replay of a free webinar<\/a> I hosted on November 9.<\/p>\n

In this replay video, my guests Amy Collins and Daniel Hall teach\u00a0you \u201cHow Indie Authors and Publishers Can Sell Tons of Books to Independent Book Stores, Gift Shops, and Specialty Retailers<\/a>.”<\/strong>\u00a0(The replay video is available for just a few days, so watch it soon.)<\/p>\n

Amy is president of New Shelves Books, one of the best-known book sales and marketing agencies in the U.S. She is a trusted expert, speaker, and recommended sales consultant for some of the largest book and library retailers and wholesalers in the publishing industry. In the past 20 years, Amy\u00a0and her team have sold more than 40 million books into the bookstore, library, and chain store markets for small and mid-sized publishers.<\/p>\n

Daniel is an author, speaker, consultant, and coach\u00a0who has created the popular \u201cReal Fast\u201d training programs designed to help authors, speakers, coaches, consultants, and entrepreneurs effectively grow their businesses faster.<\/p>\n

Free training takeaways<\/h3>\n

In the video, Amy and Daniel teach you what Sandra and others have done to enjoy success with retailers, including:<\/p>\n